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cryder


Jul 2, 2004, 5:37 PM
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After seven years in the ad biz and an unexpected career twist, I am freelancing again until I start work at another ad agency or decide to give this a full-time go (the agency I was at lost its biggest account, so I was laid off). Who knows what the future holds.

Take a look and share your thoughts, especially if you are also in the ad biz.

http://www.cryderdesign.com

Cheers,

- n -


cryder


Jul 2, 2004, 6:04 PM
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ps - Its a 90k flash file, so it might take a minute to load if you have dial up.


ahddrew


Jul 2, 2004, 6:10 PM
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Good looking page!

Lots of luck with the job hunt, if you wish. Being unemployed need not be an unpleasant thing, if you are prepared for it.

Off to play now!


climbs4fun
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Jul 2, 2004, 6:18 PM
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In reply to:
After seven years in the ad biz and an unexpected career twist, I am freelancing again until I start work at another ad agency or decide to give this a full-time go (the agency I was at lost its biggest account, so I was laid off). Who knows what the future holds.

Take a look and share your thoughts, especially if you are also in the ad biz.

http://www.cryderdesign.com

Cheers,

- n -

Nice site. May be in the same boat as you are pretty soon thanks to the MGM buyout of Mandalay Bay. Saw a couple of errors in the philosophy page. Will PM them to you. (can't look at anything without "proofing" it :wink: You know how that goes.)


cryder


Jul 2, 2004, 9:52 PM
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Errors in the Philosophy page?!? IMPROBABLE... I AM THE ALL POWERFUL ART DIRec... oh, right, ahem, there are some spacing errors... wow, outsourcing to India for flash work really is overated. :oops:

Feel free to share or critque what piece(s) you like best, which you like least. *tightens straps on ego straight jacket two notches, adjusts wiper mode to max on spray goggles...*

- n -


rioclimb


Jul 2, 2004, 10:37 PM
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i'm not in the business but i really liked your site. keep up the great work man.


fullahsiffur


Jul 3, 2004, 12:02 AM
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The polar bear comic is great... I assume they already got the belayer?


cryder


Jul 3, 2004, 1:52 AM
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In reply to:
i'm not in the business but i really liked your site. keep up the great work man.

Its great to hear from people outside the industry too. Thanks for sharing.


chalked4dyno


Jul 3, 2004, 2:38 AM
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yeah, great work...not only good ideas, but great LOOKING stuff!
I'm not in the biz either, but I'm north-american, so I see plenty of advertisements!


climbingnurse


Jul 3, 2004, 3:09 AM
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Who's the girl in the ads for luxury homes? I'll buy the house if she comes with it!


cryder


Jul 3, 2004, 8:02 PM
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Who's the girl in the ads for luxury homes? I'll buy the house if she comes with it!

Indeed sir, if you are 45 plus years old, have been married twice, have at least two children over 16, have a medium household income of $245,000 plus and are interested in second home on the big island, that ad was crafted just for you.

Working with models is one the few known perks of working in advertising. Not many people really know how hard of a job modeling is. On the brighton ads, it was a swealtering 107 degres that day, and the models in the photos all HAD to wear winter clothes. Each scene took roughly 50 takes because we were using dif. types of flims and cameras and the lighting was tricky. They really do work hard... and some of the original scenes were ditched because we didn't use them in the campaign (they still got paid, but they tend to like the exposure of a national campaign a bit more then just a days paycheck). A lot of the models I have worked with have made huge sacrafices to get there, and some of them get just absolutely taken advantage of and hosed working with the wrong people.

- n -


Partner coldclimb


Jul 3, 2004, 8:06 PM
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Awesome site man. Mad props and good luck to a guy with incredible skills that I've got to admire. Keep up the good work!


Partner coylec


Jul 3, 2004, 9:41 PM
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How did your resample your work -- there are a few pieces that are a little hard to read ...

Some of the pieces are larger than my moniter and blow out outside my screen -- have to use altf4 to close them because they don't have menu bars and the mousebuttons are on the far right (off the screen.). You also can't seen the work in whole. I'm running off a laptop at 1024x768 rez.

good work: A

coylec


cryder


Jul 5, 2004, 1:39 AM
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In reply to:
How did your resample your work -- there are a few pieces that are a little hard to read ...

Some of the pieces are larger than my moniter and blow out outside my screen -- have to use altf4 to close them because they don't have menu bars and the mousebuttons are on the far right (off the screen.). You also can't seen the work in whole. I'm running off a laptop at 1024x768 rez.

good work: A

coylec

At first, the ads would resize automatically, but on a dail-up conection this can be frustrating. so I decided to presize them. Thanks for pointing that out though - a bit of an oversight on my part for not fully considering smaller moniters. So I am thinking that eventually some wil resize automatically and others will be pre-sized.

These are some of the details that can be overlooked when its a rush to get the site up. I designed the whole thing with a wicked case of viral pink-eye gone eye infection (great timing) and my eyes are realllly light sensitive so it made me want to just shut the thing off after only a few minutes of design. On a brighter note, I had a riot today on a 5.9 corner crack climbing with only one eye working - man does that make it hard!


cryder


Aug 30, 2004, 5:04 PM
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Thought I would update this thread. My site did it's job. I start a new gig as a Creative Director at another agency on Sept.1... And I get to stay in Montana. Coolness.

So thanks for all your feedback and support fello junkies.

- n -


offwidthclimber


Aug 30, 2004, 6:32 PM
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overall, it's got a nice clean look and feel and you have some nice work.

some of the thumbnails on the flash portfolio scrolling bar are blury. any chance to sharpen them?

also, i think the architecture would be a bit cleaner and smoother if the previous content window would disappear each time you click one of the 'design,' 'about,' or 'contact' links as opposed to having them stack up on each other. it's probably not intuitive to most people to click the link again to close that specific window and having them open on top of each other is not the cleanest display you could have. most importantly, the windows should close automatically when you choose an image from the portfolio bar. this way you don't have deal with clicking to close stuff in order to get back to a full view of the scrolling portfolio bar - the most important part of the site.

since you have the portfolio popups on html pages, how about a little blurb or some bullets about your contribution to each project. were you the illustrator? did you do the art direction? did you implement the entire project (art direction, production, etc?), what was the scope of the project, etc? as a potential employer, this is all information i would like to know without having to ask, etc... also, depending on your time/abilities (did you say you had the site outsourced?), having previous/back buttons on the html popup pages would be a good idea. that way once someone has initially clicked on the scrolling flash bar, they don't have to close the project window they are viewing and go back to the bar unless they want. they could just click 'previous work' or 'next work' to browse your pieces.

also, i did not see a resume/cv link. i think that would be quite appropriate.

anyway, just a few thoughts. once again, you've got some nice looking work.

oh, and you might find http://www.yayhooray.com a useful design community for feedback. there are some wicked talented people there from all aspects of advertising, print, web, animation, photography, programming, etc. i've had pretty good experiences asking for critique and feedback and you're likely to get much more valid advice than from most people here at rc.com.

cheers.


offwidthclimber


Aug 30, 2004, 6:33 PM
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congrats on the new job. you must have posted that while i was typing my reply.

anyway, check out yayhooray. i think you'll like it.

cheers.

 

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