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t-dog
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Nov 12, 2005, 5:54 AM
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For those of you who missed the press release, here it is:
http://biz.yahoo.com/...03/nyth247.html?.v=2
So what do the RC.com pundits make of this? Do you guys think that we'll be seeing any change in prAna products for the better or for the worst? Will it simply mean that we'll be able to find them elsewhere than just REI and climbing stores? What do you guys think?
P.S. please leave any "climbing is becoming popular and going down the drain" rants out of this thread.
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chalkfree
Nov 12, 2005, 6:02 AM
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wow.
does that mean the price of those neat short/pant things is going down?
or up?
I'm a bit confused as to the market ramifications... Economics people?
At least it looks like the founders are going to be have some say, maybe that'll tone down the "climbing is becoming popular and prAna is going the way of Northface" crowd down a bit.
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areyoumydude
Nov 12, 2005, 6:04 AM
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Prana is gay.
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hosh
Nov 12, 2005, 6:05 AM
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Hmmm... interesting.
Don't suspect that things will change that much.
hosh.
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squierbypetzl
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Nov 12, 2005, 6:08 AM
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In reply to: "We are very pleased to announce this acquisition. PrAna is quickly becoming one of the most influential brands in the outdoor lifestyle industry, having developed a reputation for coupling style and technical excellence with thoughtful and responsible operating practices. This acquisition allows us to partner with one of the strongest trending brands in the high-growth active, outdoor and yoga industries and provides further channel diversification into select outdoor stores and specialty retailers through the prAna brand. PrAna has significant organic growth potential through optimizing the penetration of its core retail base. We believe there are abundant growth opportunities in new apparel categories and complementary brand extension opportunities in non- apparel categories which leverage Liz's core competencies in building lifestyle brands, as well as specialty retail and international expansion opportunities that preserve prAna's core retail network."
Prana is quickly becoming influential? This guy hasn´t talked to a lot of climbers recently...
While my initial thought was along the lines of "Aww man!! Soon they´ll be mass-marketing cool climber gear to every wannabe with $80 to spend on a pair of shorts...", but the truth is that business is business. Like with The Northface; a lot of peopled considered them sellouts, but the truth is that businesses are created to make money, being active in the community comes in at 2nd place.
Heck, maybe with more people buying Prana they´ll lower their damn prices a bit.
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mistymountainhop
Nov 12, 2005, 6:11 AM
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So does this mean every frat boy/ sorority girl is going to be wearing the brand that so many climbers see as unique to them?
This is gross. is prana ever going to be the same?
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hosh
Nov 12, 2005, 6:17 AM
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prAna stuff is already trendy.
I've seen school teachers who are NOT the outdoors type wearing prAna pants. how does that make them "climber specific"?
having said that, I've got some prAna stuff and will most likely acquire more.
They're doing what buisnesses do, make money. I say horray for prAna!
hosh.
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t-dog
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Nov 12, 2005, 6:20 AM
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In reply to: So does this mean every frat boy/ sorority girl is going to be wearing the brand that so many climbers see as unique to them?
In case you were not aware of it, prAna is also a really big yoga clothing company. I know just as many if not more yogis who are supprised to learn that prAna makes climbing clothes than vice-versa. prAna was never unique to climbers, get over it.
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rgbscan
Nov 12, 2005, 6:21 AM
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What are some US manufacturers that still make their own stuff and haven't "sold-out"? I've had my eye on an Organic bouldering pad for some time. Who are some other small time gear makers are out there keeping it local? I feel bad giving money away to the overseas big boys every time I go to REI.
Chris
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hosh
Nov 12, 2005, 6:24 AM
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t-dog...
out of curiosity, what is your intrest in prAna?
hosh.
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areuinclimber
Nov 12, 2005, 6:28 AM
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who gives a shit about prana. we should all just go to our own special places to "center our chi" and do yoga. i would like some organic fair-trade green tea to go along with that as well...coffee gives me bad..... karma and doesnt conform with my fung shui. :roll:
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t-dog
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Nov 12, 2005, 6:32 AM
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my interest in prAna? personally or professionaly?
professionaly, none whatsoever, I'm a software dork.
personally, living in San Diego for 6 years I really enjoyed the prAna thrice-a-year blow-out sales where you could get good climbing clothes for super cheap. As a result, maybe half my wardrobe is prAna (percentage decreasing with time spent abroad) and I wear their stuff climbing and around town all the time but not for yoga, as I sweat too much during yoga. Being overseas, it is hard if not impossible to find their clothes, maybe this new deal will help with that.
The yoga thing is something that I've only really gotten into recently and many people I meet know prAna and want to try climbing "cause they were on the prAna website and saw they also had some climbing stuff". Really interesting to see it from the other point of view.
not sure if I correctly understood the question...
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t-dog
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Nov 12, 2005, 6:33 AM
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In reply to: coffee gives me bad..... karma and doesnt conform with my fung shui. :roll:
haha, no, that would be excess caffeine :lol:
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hosh
Nov 12, 2005, 6:34 AM
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t-dog,
thanks.
http://www.qwantz.com/button1.jpg
and there was nothing to really understand in the question, just wondering...
hosh.
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hosh
Nov 12, 2005, 6:37 AM
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sorry, double post.
hosh.
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jimdavis
Nov 12, 2005, 6:38 AM
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oh well, they were overpriced and trendy already.
not nearly as pissed as Columbia buying Mtn Hardware...
Jim
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blitzkrieg_climber13
Nov 12, 2005, 7:11 AM
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okay heres the deal all you haters listen. do you buy clothes because you wanna show off that you are original and climb. or do you buy clothes because they are comfortable and good looking. i bet its the later for most of us and for the people that try to look like climbers its the earlier. so everyone who is bagging on prana... STFU!!!
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euroford
Nov 12, 2005, 11:46 AM
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probobly a pretty friggin smart buy on LC's part.
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crossfit2
Nov 12, 2005, 1:43 PM
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i wear prana to climb and just bum around in but my wife who is really into yoga turned me on to a company called lululemon. I bought some pants in their san francisco store and they are great for climbing on colder days> They are pretty much all yoga centric but I hear that they will be actively marketing a climbing line. Small company made in Canada but pricey.
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roadstead
Nov 12, 2005, 2:21 PM
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In reply to: What are some US manufacturers that still make their own stuff and haven't "sold-out"? Who are some other small time gear makers are out there keeping it local? I feel bad giving money away to the overseas big boys every time I go to REI. Chris |
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t-dog
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Nov 12, 2005, 2:43 PM
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In reply to: i wear prana to climb and just bum around in but my wife who is really into yoga turned me on to a company called lululemon.
not meaning to hijack my own thread or anything, but I've seen a lot of people at my yoga studio sporting lululemon clothing (icon/symbol is an Omega). Wonder where they're getting all their stuff though.
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t-dog
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Nov 12, 2005, 2:44 PM
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In reply to: In reply to: What are some US manufacturers that still make their own stuff and haven't "sold-out"? Who are some other small time gear makers are out there keeping it local? I feel bad giving money away to the overseas big boys every time I go to REI. Chris Think VERVE :wink: |
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areyoumydude
Nov 12, 2005, 4:41 PM
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In reply to: In reply to: Prana is gay. does that mean that you and prAna are going public with your relationship? :shock: :lol: hosh.
Yea, that's what I ment. :roll:
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